This article was originally published on my author blog back in 2015 and a lot has changed since then. As such, here's an updated version of this post.
Purpose of This Post
Whether you're self-published or traditionally published, part of your job as an author is to market your book. Gone are the days when publishers would do that for you.
This post will give you some excellent resources to learn how to incorporate marketing into your writing routine AND help ensure your books are positioned for success.
Writing is only the beginning. Formatting, book funneling, mailing lists, advertising…all those will help your book succeed. You can't just write a book, publish and cross your fingers that readers will buy it. You MUST be actively involved in marketing your own books. Period.Continue reading